The Art of Marketing
Working with Simplicate Interactive, I was tasked with creating an updated look with an easy to navigate GUI to help in the online sales for a forward thinking Marketing conference. While the design is relatively simplistic, the site was a complete hit.
Anecdotally, between the ease of use of the site, and a slick, fast and reliable payment gateway an back end that Simplicate set up, we were told that the event ended up overselling to the point where they had to double the size of the conference room they were going to use. According to ‘The Art Of’ Productions team was able to siphon more of the ticket purchases through the website, meaning they could spend more time on promoting the event instead of handling ticket sales. The client was extremely happy with the results.